{"product_id":"mind-strength-playbook","title":"Mind Strength Playbook","description":"\u003cp\u003e\u003cstrong\u003eTHE MIND STRENGTH PLAYBOOK \u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eisn't just about sports-it's about winning the inner game of life. Luke Falk, former Pac-12 record holder and NFL quarterback, pulls back the curtain on the mental strategies that fueled his rise from an overlooked walk-on to competing at the highest level. Through powerful stories, real- world lessons, and practical tools, Luke shows you how to master your mind and elevate your game and your life. Whether you're an athlete, coach, parent, or high-performer in any field, this playbook gives you the mindset to unlock your full potential. \u003c\/p\u003e","brand":"Luke Falk","offers":[{"title":"Paperback","offer_id":47280750231788,"sku":"9781969508011","price":22.99,"currency_code":"USD","in_stock":true},{"title":"Hardcover","offer_id":47280750264556,"sku":"9781969508028","price":35.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0684\/1791\/3068\/files\/9781969508011.jpg?v=1770290887","url":"https:\/\/allstora.com\/products\/mind-strength-playbook","provider":"Allstora","version":"1.0","type":"link"}