{"product_id":"think-bigger-how-to-innovate","title":"Think Bigger: How to Innovate","description":"\u003cp\u003eIn Think Bigger, Sheena Iyengar-an acclaimed author and expert in the science of choice-answers a timeless question with enormous implications for problems of all kinds across the world: \"How can I get my best ideas?\"\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eIyengar provides essential tools to spark creative thinking and help us make our most meaningful choices. She draws from recent advances in neuro- and cognitive sciences to give readers a set of practical steps for coming up with powerful new ideas. Think Bigger offers an innovative evidence-backed method for generating big ideas that Iyengar and her team of researchers developed and refined over the last decade.\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eFor anyone looking to innovate, the black box of creativity is a mystery no longer. Think Bigger upends the myth that big ideas are reserved for a select few. By using this method as a guide to creative thinking, anybody can produce revolutionary ideas.\u003c\/p\u003e\r","brand":"Sheena Iyengar","offers":[{"title":"Hardcover","offer_id":44441295159532,"sku":"9780231198844","price":24.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0684\/1791\/3068\/files\/9780231198844.jpg?v=1719548004","url":"https:\/\/allstora.com\/products\/think-bigger-how-to-innovate","provider":"Allstora","version":"1.0","type":"link"}