{"product_id":"valuable-and-visible-redefining-personal-branding-by-leading-with-impact-over-image","title":"Valuable and Visible: Redefining Personal Branding by Leading with Impact Over Image","description":"\u003cp\u003e\u003cb\u003eYou're tired. You've done everything right--and everyone else keeps getting chosen but you.\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eIf you feel overlooked and don't know where to begin, \u003cb\u003e\u003ci\u003eValuable \u0026amp; Visible\u003c\/i\u003e\u003c\/b\u003e gives you a clear, simple way to change that.\u003c\/p\u003e \u003cp\u003eVanessa Errecarte, award-winning UC Davis MBA instructor and creator of one of the nation's first MBA-level personal branding courses, teaches a different approach: A service-first personal brand, where your ideas make you memorable, your clarity builds credibility, and your ideas get you noticed and chosen before you ever have to chase them.\u003c\/p\u003e \u003cp\u003eThis is where most advice gets it wrong: The real problem isn't a lack of talent or ability, it's that you aren't memorable yet.\u003c\/p\u003e \u003cp\u003eIn today's AI-driven, digital world, where everything sounds polished and the same, distinction is what drives memorability. No algorithm hacking. No performance. No self-promotion required.\u003c\/p\u003e \u003cp\u003e\u003cb\u003eEveryone says personal branding is about you. Everyone is wrong.\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eThe best brands don't talk about themselves.\u003cbr\u003e They help people think more clearly.\u003cbr\u003e They simplify problems.\u003cbr\u003e They share what they know.\u003c\/p\u003e \u003cp\u003e\u003cb\u003e\u003ci\u003eValuable \u0026amp; Visible\u003c\/i\u003e \u003c\/b\u003ehelps you do the same.\u003c\/p\u003e \u003cp\u003eInside, you'll learn how to: \u003c\/p\u003e \u003cul\u003e \u003cli\u003eTurn your expertise into ideas people remember and repeat.\u003c\/li\u003e \u003cli\u003eShare your thinking in a way that builds trust and credibility.\u003c\/li\u003e \u003cli\u003eCreate visibility by helping others, not performing for them.\u003c\/li\u003e \u003cli\u003eBecome known for a clear point of view that opens real doors.\u003c\/li\u003e \u003cli\u003eCreate a pull effect to gain opportunities, clients, business and organizational growth, and more.\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003e \u003c\/p\u003e \u003cp\u003eThis is a redefined personal branding method--one built on contribution, clarity, and original insight. Because when people trust you, they remember you, and when they remember you, they choose you.\u003c\/p\u003e","brand":"Vanessa Errecarte","offers":[{"title":"Hardcover","offer_id":47613561209068,"sku":"9781394395002","price":30.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0684\/1791\/3068\/files\/9781394395002.jpg?v=1778297249","url":"https:\/\/allstora.com\/products\/valuable-and-visible-redefining-personal-branding-by-leading-with-impact-over-image","provider":"Allstora","version":"1.0","type":"link"}