Allstora is the independent bookstore committed to sharing all stories and sharing profits fairly. At Allstora, we are dedicated to championing authors. We split our profits with authors, doubling their income on the sale of each book–as opposed to another retailer whose name rhymes with "Glamazon."

In a time where important stories, especially from queer and marginalized voices, are being banned and ostracized across the country, Allstora is ensuring there is access to books that represent a vast range of intersections, narratives, and history.

Building off the success of the first iteration, ShopQueer, Allstora has expanded its catalog from 3,000 to 10 million titles, offering a catalog that appeals to all audiences through a diversified set of genres and authors.

Allstora was co-founded by New York Times bestselling author and LGBTQ+ advocate Eric Cervini, drag performer and actor Adam Powell, and television icon and author RuPaul.

Allstora ensures that authors receive a fair share of profits from book sales, providing them with more support than traditional retailers. By purchasing from Allstora, you directly contribute to supporting diverse storytellers and their livelihoods.

No, you don't have to be a Book Club subscriber or Allstora member to shop at with us! Our digital bookshop is open to everyone, whether you're a member, subscriber, or neither. You can explore our diverse selection of titles, support authors, and find your next great read without needing to join the Book Club. All purchases support authors the same way. Happy shopping!

You can support Allstora by becoming a member, which grants access to exclusive discounts and benefits, without receiving physical books. Your membership fees help sustain our mission of empowering authors and promoting diverse voices.

Also, you can help spread the word by sharing our story with friends and family! Even better, you can earn $5 for every person you refer who signs up for a membership through our Affiliate program.

If you have received a book/order that you no longer want, you can return the unwanted item(s) within 30 days of the delivery date for a full refund. The refund will cover the cost of the items plus original shipping costs. You will be responsible for shipping and postage. The item(s) can be sent to our return address listed on the package.


With an Allstora membership, you’ll receive 30% off our entire catalog – and 50% off your first purchase! When you’re a member, 100% of the profits we earn off your book sales go to the authors of the books you purchase. Yes, we mean it.

The Allstora membership grants discounts on all book purchases, ensuring fair compensation for authors while providing readers with affordable access to a wide range of titles. The Book Club offers a curated selection of monthly reads chosen by cultural icons like RuPaul, along with exclusive content, community engagement, and the opportunity to connect with fellow readers sharing the same literary journey.

If you sign up using the promotional discount, you are committing to a 2-month term. After that, you can cancel your membership at any time with no additional fees or penalties.

You will be billed on a monthly basis on the day you first signed up for your membership.


To join RuPaul's Book Club, simply sign up on our website. The cost is $24.50/month for Allstora members, and $35/month for non-members. Perks include exclusive interviews, themed playlists, and a one-of-a-kind signed print for subscribers with more exciting things to come! 

You can cancel your book club subscription at any time with no additional fees or penalties. However, if you signed up using the new member promotional discount, please be aware that your membership and subscription are separate and will have to be canceled separately.

You will be billed on a monthly basis on the 15th of each month.

We will announce each month’s selection on the 15th of the prior month. If you're not interested in a particular month's book, you have the option to get a gift card of the equivalent value. You'll have two days after the selection is announced to make the swap!

If you're already an Allstora member, you can simply sign up for RuPaul's Book Club at the discounted rate of $24.50/month to access its exclusive perks and benefits.

If you pre-ordered RuPaul’s memoir, you’ll receive your delivery after it’s shipped from our fulfillment center on March 4. You should have received an email detailing instructions for how you can join the Book Club to receive the signed print.


ShopQueer has evolved into Allstora, a rebranding effort to expand our mission of supporting diverse authors and stories beyond the LGBTQ+ community to include all voices. Allstora represents our commitment to empowering authors and creating a space for inclusive storytelling.

If you were a QH101 Book Club member, rest assured that your subscription will remain unaffected for the time being. While we're undergoing some exciting changes, your membership will continue as usual, with no immediate alterations to your subscription. Stay tuned for updates and announcements as we evolve our offerings to bring you an even more fabulous reading experience!

Rest assured that there are no changes planned for these curations in the near future. Our team will continue to make monthly selections of queer books as usual!


No, at this time we do not offer international shipping. Join our mailing list to find out when we expand into your country.

You can update your address in your account settings on our website. Simply log in, navigate to your account information, and edit your shipping address as needed.

If your package was lost or stolen, please contact us at info@allstora.com. We'll assist you in locating your package or arranging for a replacement shipment if necessary.


If your book is sold on Ingram, it will be included in our catalog. If your book is sold on Ingram and you still don’t see your book on our site today, contact us at authors@allstora.com.

In order to be eligible for author commissions, you will be required to submit an application and verify your identity. We partner with Plaid to provide an effortless and trusted ID verification process.

Follow the instructions on the Allstora Author Program page. 

Authors are eligible for payouts once they’ve accrued at least $10 in commissions. After you’ve verified your identity and connected your payment method, you will automatically receive your payout on the last day of the following month. (Example: commissions from sales in March will be paid April 30).


Anyone can sign up to become a marketing affiliate with Allstora. Once registered, you’ll be able to refer friends, family, or anyone to join the Allstora membership. Successful conversions will result in a $5 affiliate commission.

If you are a customer and have an account with Allstora (no membership required), you will find your referral link on your account page. Simply follow the steps from there to link your bank account for payouts, once eligible. 

If you are a marketing partner, you can learn more about the program and enroll directly following this link.

Affiliates are eligible for payouts once they’ve accrued at least $10 in referral commissions. Once you’ve connected your payment method, you will automatically receive your payout on the last day of the following month. (Example: March referrals will be paid April 30).


The Rainbow Book Bus is Allstora's philanthropic initiative dedicated to distributing diverse books to communities facing book bans and censorship, especially in LGBTQ+ communities. The bus travels across the country, partnering with local organizations to give away books and promote literacy. Learn more about the Rainbow Book Bus here.

Every $10 donated gets another book into the hands of a young person that needs it. With your support, we can spread literature, life-saving resources, and joy throughout the country. Learn more about the Rainbow Book Bus here.