Description
Description
Learn the secret to launching new communities and phases with maximum results!
Stop leaving your new community grand openings to chance. Updated and revised with over 25 percent more pages of results-driven strategy.
In this fantastic resource, you'll learn:
- How to manufacture urgency and momentum--regardless of product, price point, or location
- A detailed overview of the PreSale Without Fail process
- Proven ways to explode your sales on day one and beyond
- A breakdown of each important step from beginning to end
- Common mistakes in new community launches and how to avoid them
- Specific marketing plans customizable to your community
Critical Reviews
Critical Reviews
"Kevin is the original. He demystifies the pre-sales process and makes it easy for any builder to boost profits and create momentum in new community launches far beyond where they typically would be. It isn't theory, but something he did as builder himself that was created out of necessity during the Great Recession that has immense value in any market."
Mike Lyon
Do You Convert
"Kevin is a gem in the homebuilding industry--he really 'gets' marketing, people, and technology. Then he combines all those elements into processes that consistently work!"
Dave Clements
CEO of Lasso CRM
"No one is more provocative or passionate about marketing new homes than Kevin Oakley. ... Kevin has captured a simple formula that he manages to teach in a remarkably enchanting way. Learn the lessons, and you'll become a more successful marketer."
Myers Barnes, MIRM
Myers Barnes Associates, Inc.
Publishing Information
Publishing Information

The Allstora Membership
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- Save 30% on all online store purchases
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