UX Skills for Business Strategy: Articulating Impact for Product, User, and Business Outcomes

Torrey Podmajersky, Maya Elise Joseph-Goteiner

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Book cover for UX Skills for Business Strategy: Articulating Impact for Product, User, and Business Outcomes
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Book cover for UX Skills for Business Strategy: Articulating Impact for Product, User, and Business Outcomes
Image for variant 9781098177874

UX Skills for Business Strategy: Articulating Impact for Product, User, and Business Outcomes

UX Skills for Business Strategy: Articulating Impact for Product, User, and Business Outcomes

Torrey Podmajersky, Maya Elise Joseph-Goteiner

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Description

Today's design leaders and UX professionals are faced with a growing challenge: How do you choose the right UX skills to meet critical business goals, while proving their value to stakeholders? This book presents your solution, offering a clear, actionable framework for linking UX decisions directly to your company's bottom line.

Authors Torrey Podmajersky, Maya Elise Joseph-Goteiner, and Kim Mats Mats give you practical insights and real-world examples to articulate how 99 UX skills make 41 different business impacts--everything you need to align your design approaches with business outcomes.

  • Learn to match UX skills to specific business objectives
  • Uncover which business metrics to track and report when implementing UX strategies
  • Effectively communicate the value of UX to stakeholders
  • Prioritize the most impactful UX solutions for your organization
  • Demonstrate the measurable business outcomes produced by your UX efforts

Publishing Information

Publisher: O'Reilly Media
Pub date: 2026-04-28
Length: 514 pages

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