Benjamin Hart is a multidisciplinary designer and creative director. He is currently a principal partner and the co-president of Brains on Fire, a creative agency that specializes in building communities and sparking social movements through the power of identity and narrative. Benjamin has worked on numerous projects and campaigns focused on early childhood development and education.

Together the duo also helped launch a new baby company in 2019 called Hello Bello, which provides families with access to premium and more natural products at affordable prices.

Daniel Wiseman is an illustrator of children's literature. He's drawn pictures for several published works including My Brother the Duck by Pat Zietlow Miller, the Baby Scientist series by Laura Gehl, among many others. Previously he was the co-founder and creative director of Pixel Press, a technology company who created the Bloxels Video Game Building software. A platform dedicated to teaching children the design process through game creation. Daniel, along with his talented wife Elizabeth, raise two sons in their little cabin in the East Tennessee woods.