Description
Description
For a short video description of the book, search "ProPro STR Book" on YouTube.
You don't need 100 rental properties for short-term rental success. Profitable Properties (ProPro) is about doing more with less. It's about maximizing the ROI from each real estate investment.
Written by a former Airbnb employee, Superhost, guest of 2k+ nights on Airbnb, and author of best-seller "Optimize YOUR Bnb", ProPro is an all-in-one guide for new and existing STR owners and real estate investors.
Other books talk basics, but not ProPro. Rusteen is intimately familiar with Airbnb and teaches you the details you need to optimize every aspect of your rental business to win in your market, year after year.
ProPro was written to be read by section:
- Part 1: Introduction (new hosts start here)
- Part 2: Vacation Rental Market Analysis
- Part 3: Build and Optimize Your Online Listing
- Part 4: Elevate Your Hospitality (automation)
- Part 5: Pricing
- Part 6: Direct Bookings (the easy way)
- Part 7: Questions and Answers
- Part 8: How To Rank #1 On Airbnb (top 13 factors)
Short-term rentals are here to stay. There's just one problem. INFORMATION OVERLOAD! Real estate investors, influencers, hospitality professionals are all branding themselves as STR experts. Who to trust?
The author's prior book sold over 50,000 copies by word of mouth.
ProPro gives you an edge to outearn your competition for year-round occupancy:
- Master pricing with the author's 2-step strategy
- Remotely manage your rentals with only 1hr per week
- Take better photos than professionals with your smartphone
- Identify profitable markets, micro-markets, and properties to get a 90% ROI like the author
- Easy-to-implement interior design techniques and amenities with the biggest ROI
- Increase demand with a direct booking website
This book is a comprehensive guide to the same strategies the author sells for $$ on his website. They have been proven and tested by 1000's of hosts in 87+ countries from basic rentals in third-world markets to 16-bedroom mansions.
More from Profitable Properties:
In Section 3.10 "How To Remove a Negative Review", you'll learn my secrets and hacks for getting 12+ negative reviews removed for myself and my property management hosts.
Be a guest from your living room. Section 3.4 "How Does The Guest Actually Search?" takes you on their journey, what they are looking for and when, and how to optimize each step of the reservation flow.
Wondering about the difference between Rusteen's two books? "Optimize YOUR Bnb" is for intermediate/advanced Airbnb hosts and only discussed strategies/tools available on that platform. If Airbnb is a main focus of your rental, you want to read the first book. ProPro is an entirely new book written for the short-term rental industry.
Allow the author to tip the scale in your favor with his insider knowledge and experience. Buy now!
Critical Reviews
Critical Reviews
"You, by far, are my favorite STR educator and thoroughly enjoyed your book." Peter A.
"I was happy, but also nervous about spending money. I cannot believe how much activity I have had since you worked on my listing. I gave you 5 stars." Kathleen Z.
"Since consulting with you, my Airbnb payouts are up 30%. The first 3 months of the year are the hottest time and I did so well last year that I did not believe 30% more was even possible!" Tami J.
Publishing Information
Publishing Information

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